Value generators of the logistic process of the flower growers of Cundinamarca
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Abstract
An organization requires supplying goods and services to customers, when, how and where they require them; This is achieved through valuable activities, framed within the logistics process. In this context, this research emerged, with the purpose of determining what are the elements that drive value in the activities of the logistics process of companies in the floriculture sector of the department of Cundinamarca. The study was classified as descriptive, non-experimental and cross-sectional. The information was collected through two questionnaires, one for internal clients of the logistics process and another for workers in the logistics area. Reliability was obtained through the Cronbach's Alpha method and the resulting values for the applied questionnaires were: clients of 0.797 and logistics workers of 0.877; which are highly reliable. Once the instruments were applied and analyzed, it was evident that most of the factors that generate value in the activities of the logistics process are coincident among the populations studied and are related to the theoretical bases used. It is concluded that the success of an organization is not only a logical consequence of performing well the operational support actions, but also it is necessary to generate value in each activity of the company to satisfy the requirements of the clients and maintain them over time.
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